Action PR Group

When I first wrote about this project, I thought the title embodied perfectly how we all felt in the agency – it’s just so rewarding to work for a good cause! Fast forward three months and with campaign results in, I’ll say it’s more than good; it’s fantastic to work for a good cause! Thanks [...]

I’ve been working in Action UAE for two and half years now, mostly on sports events like the Abu Dhabi Golf Championship, Abu Dhabi Adventure Challenge and many more. The last time I went to the gym was three months ago and the maximum work out I get on a daily basis is taking a [...]

Many times, as a PR Professional, I find myself imagining all the creative, wacky and controversial tactics my clients could employ to communicate their message and  get their product/ service/ brand whatever it may be noticed – I MEAN REALLY NOTICED.  But, yes there is always a but, reality soon shows its ugly head and [...]

While surfing I happened to stumble upon an interesting discussion on a blog post about free sites for publishing press releases. All sites from the links listed below are giving you the opportunity to publish your press information for free after you register and agree with certain terms and conditions. They promise that they are able to [...]

I was recently invited to participate at a roundtable discussion of the 7th Communications Conference in Nicosia, Cyprus, organised by IMH, one of the largest conference organisers in the country. For the first time in its seven-year history, the conference was dedicated to public relations and, ultimately, the importance of this industry within the Cyprus [...]

August 31st has (unofficially) been set as International Blog Day, an initiative of blogday.org since 2005. BlogDay is an opportunity for each blogger to recommend 5 blogs that ...