In this week when we celebrate our 40th anniversary, I look back to 1971 when I set up Action PR. At that time the world was a very different place; no internet, no mobile phones and certainly no iPad! Times were challenging but exciting and my vision was to build a business that was to [...]
Global Network Articles
Subscribe to the Global Network articlesComms Campaigns, Cyprus, Digital PR, Global Network, Growth in emerging markets, Media, PR General, Traditional Media, social media
Forty Years of Action!
Crisis Management, Global Network, PR General, reputation management
Japan’s crisis communication response, the next case study
Japan’s tragedy, the next real global crisis after the BP Horizon oil spill, is on everyone’s mind at the moment. It’s all over the news and your friends and family are probably googling “Chernobyl” and “thyroid gland cancer in neighboring countries” obsessively. From a PR perspective, BP’s ex-CEO Tony Hayward’s response to the oil spill [...]
Digital PR, Global Network, Greece, Media, PR General, Traditional Media, social media
The Power of Blogs
The irrefutable power of blogs to keep the Greek public informed was confirmed recently during the country’s nationwide four day media strike. With all outlets from newspapers and magazines to radio, television and news websites participating in the strike, the country was left in a total media and news blackout. Seeking to take advantage of [...]
Armenia, Azerbaijan, Bulgaria, Georgia, Global Network, Kazakhstan, Kyrgyzstan, Moldova, PR General, Russia, Ukraine
Action Celebrates 100 Years Of International Women’s Day
On Tuesday 8th March, International Women’s Day (http://www.internationalwomensday.com) was celebrated around the world. Flowers or other presents were given by family, friends co-workers and by companies, National Holidays were observed, big and small events took place and women were the focus of attention (which we all like!). There is no standard way of celebrating it [...]
Comms Campaigns, Digital PR, Global Network, Middle East, social media
What’s the next big thing in social media marketing?
Digital communications trends in 2011: from sound strategy to snake oil salesmen…
