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Crisis Management, Global Network, PR General, reputation management

Japan’s crisis communication response, the next case study

by Sarah Abou Ghazaleh | 0, Add your Comment Jul1 11

Japan’s tragedy, the next real global crisis after the BP Horizon oil spill, is on everyone’s mind at the moment. It’s all over the news and your friends and family are probably googling “Chernobyl” and “thyroid gland cancer in neighboring countries” obsessively. From a PR perspective, BP’s ex-CEO Tony Hayward’s response to the oil spill [...]

Crisis Management, PR General, reputation management

Crisis Communications – To Stand Tall Or Hide?

by Aideen Doherty | 3, Add your Comment May21 10

Over the past few days, I have been doing a lot of reading on crisis communications management. The main thing that has caught my attention is the manner in which brands either stand up or hide from the media in times of crisis. Or better still feed the hungry beast, as David Letterman did. Stand [...]

Crisis Management, Media, PR General, reputation management

Toyota’s Reputation Crisis Management

by Kathy Christodoulou | 1, Add your Comment Feb4 10

Toyota’s back on course, but damage control an uphill battle was one of the story headlines in ragan.com, with footage of the interview of Toyota’s head of U.S. operations, Jim Lentz on NBC’s The Today Show. International news today shows that Toyota is definitely not back on course with the news of some of its cars [...]

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