Action PR Group

In this week when we celebrate our 40th anniversary, I look back to 1971 when I set up Action PR. At that time the world was a very different place; no internet, no mobile phones and certainly no iPad! Times were challenging but exciting and my vision was to build a business that was to [...]

Japan’s tragedy, the next real global crisis after the BP Horizon oil spill, is on everyone’s mind at the moment. It’s all over the news and your friends and family are probably googling “Chernobyl” and “thyroid gland cancer in neighboring countries” obsessively. From a PR perspective, BP’s ex-CEO Tony Hayward’s response to the oil spill [...]

Action Qatar has handled media relations for many events this year, but definitely the most prominent event in our calendar so far was the Qatar International Business Forum (QIBF) which took place on May 17 & 18 at the Ritz Carlton.  The QIBF is a prestigious event hosting high-profile women from all around the world [...]

“A good PR person sentences investigation to death”, stated the director of the local Centre for Independent Journalism (CJI), when results of the “Media Transparency and Media Practice in Romania” survey were debated during PR Week in Romania. The survey was conducted online by the Oklahoma University and US Institute for Public Relations, together with [...]

Proactivity is arguably the most necessary skill of a PR manager. Sometimes, however, it seems that working with publications in an area like education differs immensely from any other kind of media relations. In Russia, almost all chief editors of educational issues are educators themselves, most of them having a PhD or other post-graduate degree. [...]

On Tuesday 8th March, International Women’s Day (http://www.internationalwomensday.com) was celebrated around the world.  Flowers or other presents were given by family, friends co-workers and by companies, National Holidays ...