Action PR Group

Paul Holmes – founder and Editor-In-Chief of The Holmes Report – gave a talk at the Beirut PR Forum earlier this month which was so entirely bang on that I couldn’t even live tweet it, I could only sit there and absorb every word. In my world, this is a rarity. While he covered a [...]

“A good PR person sentences investigation to death”, stated the director of the local Centre for Independent Journalism (CJI), when results of the “Media Transparency and Media Practice in Romania” survey were debated during PR Week in Romania. The survey was conducted online by the Oklahoma University and US Institute for Public Relations, together with [...]

Following the blog post ‘PR for Darth Vader’ from my colleague Ribal Dayekh(@ribalo) from our  UAE office, I would like to share with you my list of movies recommended for PR professionals. 1. ‘Wag the Dog‘ (1997) with Robert De Niro and Dustin Hoffman is a classic PR must-see movie for any person involved in [...]

Question for entrepreneurs: Do you take public relations into account when handling your communications tactics? If the answer is no, then you really should be giving the matter some thought. The communications tactics you apply to the promotion of your business must interact with each other, in order to achieve the desired changes in the [...]

Have you ever considered whether the news you’re circulating to the press is actually following the “savoir-faire”? Here are some suggestions on how to be sure that what you write will be accepted positively. 1. Do not use capital letters in words and titles It is actually annoying to read and will likely force the [...]

On Tuesday 8th March, International Women’s Day (http://www.internationalwomensday.com) was celebrated around the world.  Flowers or other presents were given by family, friends co-workers and by companies, National Holidays ...