The Action Group was established in Nicosia, Cyprus, in 1971; putting it at the very heart of the crossroads and time zones between three continents. The company took as its strategic growth plan a focus on building an effective and efficient network in emerging markets, aware that this would create a unique differentiating position for the Group.
Today the Action Global Communications network links more than 40 countries in Central and Eastern Europe, the Balkans, the Baltics, Russia, the CIS countries, Central Asia, the Middle East, North Africa and the Eastern Mediterranean.
Every Action office is part of this global team, but is also focused on its own country and an understanding of how to effectively do business in its own market. With over 300 capable professionals in the network, Action’s multi-lingual people combine international communications skills and expertise with strong local knowledge. By combining these abilities the Group has developed a diverse portfolio of industry expertise across a wide spectrum of sectors.
Crossing boundaries and inspired by challenge, Action Global Communications is committed to innovative workable ideas based on bespoke strategies that take into consideration the cultural, social, political and economic realities of the countries in which we operate. Which is why Action Global Communications is trusted by Fortune 500 companies, FTSE 100 plc’s and major international brands.
Timeline of Action Network Growth
- 1971 – Cyprus
- 1988 – Greece
- 1990 – Egypt
- 1993 – UAE and Gulf Countries
- 1994 – Eastern Mediterranean and Near East
- 1995 – Balkans
- 1996 – CIS Countries
- 2001 – Russia & Eastern Europe
- 2003 – The Baltic States